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Take Your Lifescience Business Beyond Borders —

Get Up to 50% Funding Support with the

Market Readiness Assistance (MRA).

Helping Singapore Lifescience SMEs unlock overseas markets with tailored digital marketing, business development, and market setup services.

Why Choose Us?

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MedTech Focus

Highlight your MedTech expertise and healthcare industry focus

Healthcare Collaboration

Experience working with Medical SMEs and healthcare stakeholders

Regulatory Insight

Understanding of regulatory and market nuances in healthcare sectors across Southeast Asia and beyond

Funding Success

Proven track record of helping companies secure MRA funding and execute successful overseas projects

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What is MRA?

The Market Readiness Assistance (MRA) by Enterprise Singapore helps local SMEs fund activities that prepare them to expand overseas, with up to 70% funding support capped at SGD 100,000

per new market.

Our MRA is focused in three key areas:

  • Overseas Market Promotion 

  • Overseas Business Development 

  • Overseas Market Set-up 

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Category Focus

Overseas Market Promotion

(capped at SGD 20,000)

Supports activities aimed at increasing brand visibility and awareness in the target overseas market.

  • Participation in Overseas Trade Fairs: Costs related to space rental, booth design and construction (capped at 36 square meters), and logistics for both physical and virtual trade fairs.

  • Marketing Materials for Foreign Markets: Development and production of marketing collaterals tailored for the overseas audience.

  • Digital Advertising: Expenses for online marketing campaigns on platforms such as Facebook, Google, and LinkedIn targeting the foreign market. 

Overseas Business Development

(capped at SGD 50,000)

Facilitates business growth and partnerships in the new market.

  • B2B 线索开发: 与识别和联系潜在商业客户或合作伙伴相关的成本。

 

  • 合作伙伴或分销商搜索: 寻找和联系潜在分销商、代理商或合资伙伴的费用。

 

  • 市场内业务匹配:为将公司与目标市场中合适的商业伙伴联系起来而收取的服务费。

Overseas Market

Set-up

(capped at SGD 30,000)

Assists companies in establishing a physical presence or complying with regulatory requirements in the new market.

  • 海外公司注册:在目标国家设立商业实体的法律和行政费用。

  • 税务和法律咨询服务:为理解和遵守当地税法和法规而收取的专业费用。

  • 知识产权保护:与在海外市场申请、备案和注册知识产权相关的费用。

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Eligibility

Companies must meet these criteria to qualify for the MRA Grant:

Singapore-registered small and medium enterprises (SMEs)

Company must be at least 30% locally owned, including direct or indirect shareholding by Singaporeans or Permanent Residents

Group Annual turnover of up to SGD 100 million OR having a maximum of 200 employees

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Our MRA Support Journey

01

Eligibility Check & Consultation

Understand your business and overseas goals; assess MRA eligibility

02

Proposal & Quotation

Craft a detailed MRA-compliant proposal with clear deliverables and pricing

03

Execution & Reporting

Deliver digital marketing campaigns, lead generation, or business setup services; provide progress reports and support claims

04

Application Support

Assist with MRA application submission and documentation for Enterprise Singapore

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MRA Form

MRA Enquiry Form 

Please feel free to contact us at the following details:

Main Tel: +65 69090395

Mobile/Whatsapp: + 65 9880 1432

e.g name@gmail.com

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FAQ

MRA Information

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