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Why Choose Us?
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MedTech Focus
Highlight your MedTech expertise and healthcare industry focus
Healthcare Collaboration
Experience working with Medical SMEs and healthcare stakeholders
Regulatory Insight
Understanding of regulatory and market nuances in healthcare sectors across Southeast Asia and beyond
Funding Success
Proven track record of helping companies secure MRA funding and execute successful overseas projects
What is MRA?
The Market Readiness Assistance (MRA) by Enterprise Singapore helps local SMEs fund activities that prepare them to expand overseas, with up to 70% funding support capped at SGD 100,000
per new market.
Our MRA is focused in three key areas:
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Overseas Market Promotion
-
Overseas Business Development
-
Overseas Market Set-up
Category Focus
Overseas Market Promotion
(capped at SGD 20,000)
Supports activities aimed at increasing brand visibility and awareness in the target overseas market.
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Participation in Overseas Trade Fairs: Costs related to space rental, booth design and construction (capped at 36 square meters), and logistics for both physical and virtual trade fairs.
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Marketing Materials for Foreign Markets: Development and production of marketing collaterals tailored for the overseas audience.
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Digital Advertising: Expenses for online marketing campaigns on platforms such as Facebook, Google, and LinkedIn targeting the foreign market.
Overseas Business Development
(capped at SGD 50,000)
Facilitates business growth and partnerships in the new market.
-
B2B Lead Generation: Costs associated with identifying and reaching out to potential business clients or partners.
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Partner or Distributor Search: Expenses for locating and engaging potential distributors, agents, or joint venture partners.
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In-Market Business Matching: Fees for services that connect the company with suitable business counterparts in the target market.
Overseas Market
Set-up
(capped at SGD 30,000)
Assists companies in establishing a physical presence or complying with regulatory requirements in the new market.
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Company Incorporation Overseas: Legal and administrative costs for setting up a business entity in the target country.
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Tax and Legal Advisory Services: Professional fees for understanding and complying with local tax laws and regulations.
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Intellectual Property (IP) Protection: Expenses related to the application, filing, and registration of IP rights in the overseas market.
Eligibility
Companies must meet these criteria to qualify for the MRA Grant:
Singapore-registered small and medium enterprises (SMEs)
Company must be at least 30% locally owned, including direct or indirect shareholding by Singaporeans or Permanent Residents
Group Annual turnover of up to SGD 100 million OR having a maximum of 200 employees
Our MRA Support Journey
01
Eligibility Check & Consultation
Understand your business and overseas goals; assess MRA eligibility
02
Proposal & Quotation
Craft a detailed MRA-compliant proposal with clear deliverables and pricing
03
Execution & Reporting
Deliver digital marketing campaigns, lead generation, or business setup services; provide progress reports and support claims
04
Application Support
Assist with MRA application submission and documentation for Enterprise Singapore
MRA Enquiry Form
Please feel free to contact us at the following details:
Main Tel: +65 69090395
Mobile/Whatsapp: + 65 9880 1432